Thursday, March 4, 2010

week 8 eoc ups compared to others -marketing plan part 4

the three fragrance that directly competes with my product would

mac creations fragrance
prodhttp://www.maccosmetics.com/product/spp.tmpl?CATEGORY_ID=CAT161&PRODUCT_ID=517
Crisp and energizing! A splash of clear, sparkling mineral water brought to a chill through an infusion of fresh lotus leaves and Corsican cedrat, then finished with a warm blend of anemone, orris and blue cedar.


the dolce & Gabbana light Blue
http://store.dolcegabbana.com/
A stunning perfume, overwhelming and irresistible like the joy of living. Surprising and colored: the liveliness of Sicilian citron, the happiness of Granny Smith apple, the spontaneity of bluebells. Feminine and resolute: the intensity of jasmine, the freshness of bamboo, the charm of white rose. Deep and true: the character of cedarwood, the fullness of amber, the embrace of musk.
Notes:
Sicilian Citron, Bluebell, Granny Smith Apple, Jasmine Sambac, Bamboo, White Rose, Cedarwood, Amber, Musk.
Style:
Deep and true.

Clinique Happy
A hint of citrus. A wealth of flowers. A mix of emotions. Our best-selling women's fragrance interplays fresh, vibrant notes-ruby red grapefruit, bergamot-with soft, sensual ones-Hawaiian wedding flower, spring mimosa. Wear it and be happy.
http://www.clinique.com

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