Super Bowl ads

This ad was one of my favorite ads from 2009 Superbowl. The ad is made very cleverly. They are all in a meeting room trying to find out how to budget for the company. Everyone at the meeting was drinking a Bud Light. In my opinion no one really likes meetings, and people usually always go grab a beer or a alcoholic beverage after the meetings. Bud light put the drinking and meetings together like an socializing event, and it showed that meetings doesn't always have to be boring. They basically overwhelmed our id to minimize the impact of our ego and judgment and super ego moral censors in this ad. They also show the audience how important that Bud Light is by throwing a guy out of a window because he said, "one of the ways to budget was to stop buying bud light for every meeting." Their marketing strategy was to target the hard working average business people. The ad was hilarious, and it goes with their slogan "drinkability". You can drink it anywhere, including meeting...